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Crocs’s Sustainability: Keep It Going Classic Clog Is Made Of 25% Old Crocs

Crocs Keep It Going Classic Clog

Good news for Crocs-loving, eco-conscious folks! Crocs has taken your favorite footwear and gave it an eco-spin. Crocs-lovers (the footwear, not the reptile), meet the Keep It Going Classic Clog. It is a shoe that not only embraces comfort but also your old, worn-out Crocs. Yep, that pair you wore so much they practically molded to your feet and maybe have seen better days. Instead of letting those well-loved shoes end up in a landfill, Crocs is giving them a second life by turning them into, well, more Crocs and personally, I think it is a brilliant idea!

The Keep It Going Classic Clog is made with 25% post-consumer recycled material from shoes collected through their ‘Old Crocs. New Life’ program. In other words, your favorite old pair of Crocs could be living on as part of someone else’s, all while reducing waste. Crocs has taken this commitment seriously, with each of these new clogs featuring bits and pieces from the recycled Crocs, visible in their unique design.

This limited-edition version, available in an earthy color named Moon Dust, looks as if someone combined all those beloved shoes into a single stylish almond-colored base. Visible specks of recycled material give the clogs an individual flair, so each pair is a one-of-a-kind masterpiece. The backstrap even bears the words “Keep It Going,” a reminder that your favorite Crocs are now part of an eco-friendly cycle.

Crocs fans have been crucial to this circularity mission, donating their old clogs to the program. Gently used pairs are sent to Soles4Souls, a nonprofit that finds them new homes on feet across the globe. The more worn-out pairs are repurposed, broken down, and woven into the fabric of these new limited-edition clogs. It’s like reincarnation but for shoes.

These eco-conscious clogs are available online and in select retail locations in the U.S. They’re priced the same as the Classic Clog, making them as accessible as they are sustainable. And with each pair boasting its unique color pattern, you won’t have to worry about someone else stepping out in the same Moon Dust style. It’s comfort for your feet and the planet, all in one quirky Croc-shaped package.

Interested? The Keep It Going Classic Clog is available to buy now for US$49.99.

Images: Crocs.

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