If the rumors about Lee Jung-jae’s US$1-million-per-episode paycheck are true, he’s officially the highest-paid Korean actor. And if he negotiated royalties for toys based on his likeness, well, let’s just say he’ll be swimming in even more won. Why? Because Squid Game isn’t just a global phenomenon—it’s a merchandising goldmine.
From tracksuits to Funko Pops, if it can be sold, it will be. And the latest addition to that lineup? Hot Toys’ new Squid Game 2 Seong Gi-Hun 1/6th scale Collectible Figure, complete with the same exhausted look of a man who deeply regrets answering his phone.
A Familiar Face with a Twist
This 30 cm (about 12 inches) figure perfectly captures Gi-Hun’s appearance in Season 2: the tracksuit’s back, the number 456 is still there, but this time he’s got a renewed determination to stop the games. The figure’s head sculpt is incredibly detailed, with rolling eyeballs—so now Gi-Hun can nervously glance around for masked weirdos in real-time. Speaking of the head sculpt… the likeness to the actor’s tired look in the game is through the roof! Seriously, will just look at it:
Accessories Straight from the Games
The figure includes a gold piggy bank, a USB-powered voting machine, and a mask with the square symbol—perfect for when Gi-Hun wants to relive his poor life choices. But the highlight? The “six-legged pentathlon” game set, complete with ankle cuffs, a spinning top, Ddakji pieces, and a shuttlecock. Yes, a shuttlecock.
Hot Toys even designed a staircase-themed display base, so you can recreate the show’s surreal pastel nightmares at home.
Price and Availability
It’s set to release between Q1 and Q2 of 2026, giving you plenty of time to practice your Ddakji slap. No word yet if it smells like panic sweat and bad decisions.
You may preorder the Squid Game 2 Seong Gi-Hun 1/6th scale collectible figure from major toy retailers like Sideshow for around US$280.
Images: Hot Toys.