Tag Archives: Marketing

Lexus Asked John Elliot To Design Custom Tires Inspired By His Shoe

Looks like Lexus is going all out to drum up the hype on the new 2019 Lexus UX Compact Crossover. First, it roped in Matt Leinart to star in a campaign that applies UX’s safety tech to protect quarterbacks, and now this: asking designer John Elliot to design a set of custom tires inspired by John Elliot x Nike AF1 shoe. Yea. You read that right. Rubbers inspired by a pair of kicks. It may sound like a joke, but rest assure, this is as real as you and me. Continue reading Lexus Asked John Elliot To Design Custom Tires Inspired By His Shoe

Watch How Lexus Applies UX’s Safety Tech To Protect Quarterbacks

Lexus really knows how to tickle the hearts of American who mostly can’t enough of American Football with a gleeful solution to this season’s controversial “rouging the passer” rule. If you don’t already know, the “roughing the passer” rule is supposed to protect the quarterbacks from physical harm. “Roughing the passer” basically means “to make contact with passer (usually the quarterback) after the ball left the passer’s hands.” Continue reading Watch How Lexus Applies UX’s Safety Tech To Protect Quarterbacks

More Than A Store: How To Create An Ecommerce Brand

The online tools available today make it easier than ever to set up an ecommerce store. Entrepreneurs need not know extensive web design skills to set up shop because plug-and-play website platforms have enabled easy customization. This is good news for those looking to capitalize on the ever-growing online retail market. Continue reading More Than A Store: How To Create An Ecommerce Brand

How To Promote Your Business in 5 Easy Steps

If you’re running your own business, promoting it is vital if you want to attract new clients. There are many different ways this can be done, but picking the right one can be a challenge. Rather than trying lots of different strategies, it is best to focus your attention on a handful first and gauge how effective they have been before trying something else.

Continue reading How To Promote Your Business in 5 Easy Steps

How Home Alone Would Have Been If Kevin Had Google Assistant

I am sure we are all familiar with Home Alone (Fox, 1990), the Christmas comedy blockbuster that propelled the then 10-year-old Macaulay Culkin into super stardom. The film details how the young protagonist, Kevin McCallister, got on with day-to-day life when his parents accidentally left him alone at home and how he handled burglars hellbent in entering his home. Continue reading How Home Alone Would Have Been If Kevin Had Google Assistant

Key Areas To Focus On When Setting Up An Ecommerce Store

The e-commerce industry is one which continues to grow each year, and it is easy to see why. For consumers, it gives you much more choice and the ability to shop no matter where you are in the world and at a time to suit you. While this means that it could be a potentially lucrative area to enter, it does mean that it is also highly competitive, so it can be hard to stand out from the crowd and get noticed particularly early on. With this in mind, here are a few tips for setting up an e-commerce business that will go on to succeed. Continue reading Key Areas To Focus On When Setting Up An Ecommerce Store

This Powerful Print Ad Has A Secret Message That Only Kids Can See

Back in 2013, an ad agency GREY’s Spanish office created a powerful child abuse awareness campaign for ANAR Foundation that deserves a mention, despite it being five years old. What makes this poster-campaign interesting is the use of lenticular printing to send different messages to children and adults at the same time, with one single print ad. Continue reading This Powerful Print Ad Has A Secret Message That Only Kids Can See

The Three-step Guide To Setting Up A Successful Online Shop

If you are an ambitious person who is looking to make some money, then setting up your own online shopping business could be the best decision you ever make. With an increasing number of consumers turning away from the high street in favor of the convenience and deals they can find on their laptop screens, online shopping it is a market that is only expanding. Continue reading The Three-step Guide To Setting Up A Successful Online Shop

Skis-equipped Dodge Challenger SRT Hellcat Redeye Is Santa’s New Sleigh

2018 will come an end next month and you know what that means. This means that Christmas is upon us and everybody businesses, big and small, is banking on the season of buying, and Dodge is no exception. As the matter of fact, it is quick on drumming up the festivity, starting with a commercial called “Upgrade,” starring the mythical Santa played by former pro wrestler Bill Goldberg and a team of elves. Anyways, as you might have expected, the ad has Goldberg’s Santa looking at his old sleigh (after a grand WWE/WCW entrance) and proclaims “it’s time for an upgrade.” Continue reading Skis-equipped Dodge Challenger SRT Hellcat Redeye Is Santa’s New Sleigh

Businesses Are Banking On Banksy ‘Self Destructs’ Painting With Their Own

Anonymous artist Banksy shocked the world when his painting, Girl With Red Balloon, ‘self destructs’ moments after the hammer went down to conclude the sale in London. We now know Banksy intentionally concealed a shredder inside the frame, but we do not know whether it was a marketing stun for the artist himself or he simply hated the idea of his work being auctioned. Whatever it is, one thing for sure is, the businesses are not about to let up this golden opportunity to pull off their version of Banksy’s stunt in the name of, well, advertising, obviously. Continue reading Businesses Are Banking On Banksy ‘Self Destructs’ Painting With Their Own