Designer clothing for kids isn’t new, but that’s about as far as luxury goes for kids. OK. Maybe also kiddie rides. But anyways, that ‘barrier’ has recently been breached by Italian luxury label Versace with the kids version of the brand’s bold, fashion-forward watch collection, MEDUSA POP. Folks, meet the eye-catching and fun Versace MEDUSA POP KIDS.
This is Versace taking one look at children’s wrists and deciding they deserve a little more pizzazz than plastic cartoon watches with two-frame animations. The MEDUSA POP KIDS collection delivers a blast of pop colors wrapped around a 32 mm case, all while keeping the brand’s iconic Medusa presence front and center. It is flashy, playful, and carries the kind of energy only a child can naturally pull off without looking like they are trying too hard.
Each watch features a lightweight silicone strap that fits wrists from 12 cm to 16 cm, making it ideal for energetic little humans who jump, run, roll, climb, and occasionally somersault off furniture. The watches come with a matching silicone pouch inspired by Versace’s signature color palette, which keeps things stylish even when the watch is off the wrist. Inside beats a Japanese quartz movement tucked into a 3-ATM water-resistant case, so accidental splashes won’t ruin the vibe.
The Versace MEDUSA POP KIDS watches will be available from November 17, 2025, in Japan for 41,800 yen a pop. Interestingly, it is not sold by Versace in Japan. Instead, it is being sold by fashion-trading company Ueni Trading [JP]. It has not been listed in the U.S. yet. However, it is available in several countries, including up north in Canada for 420 Canadian, Italy (but, of course) for 250 euros [IT], in the U.K. for 230 quid, Singapore for 350 Singapore dollars, and more.
Images: Versace.
