Toyota Ultimate Tailgate Tundra

More news from Toyota. This one is going to make NFL fans smile. In addition to rally-ready GR86 builds and surf-happy 4Runners, Toyota is bringing a new kind of game-day contender to SEMA: the Ultimate Tailgate Tundra. This isn’t just a pickup; it’s an all-out, stadium-in-the-parking-lot experience inspired by Toyota’s NFL partnership.

Toyota Ultimate Tailgate Tundra

Picture this: with a single push, a staging shell rises from the truck bed like a jumbotron on wheels, showcasing five 55-inch weatherproof screens. It’s like sideline seats, minus the overpriced pretzels.

Keeping everyone tuned in, the Tundra’s 185-square-foot (17-square-meter) retractable canopy offers both shade and an unbeatable viewing angle.

And while everyone’s cheering, an on-board JBL Marine sound system turns the tailgate into a concert experience, with four tower speakers and a pair of subwoofers belting out play-by-play—and maybe some classic stadium jams. With onboard satellite Wi-Fi and a generator, you won’t need a power outlet or a single bar of cell service to stay connected.

So as Toyota’s Tundra Ultimate Tailgate makes its big debut at SEMA, the only question left is: who’s bringing the snacks?

Toyota Ultimate Tailgate Tundra
Toyota Ultimate Tailgate Tundra
Toyota Ultimate Tailgate Tundra
Toyota Ultimate Tailgate Tundra

Images: Toyota [US].