Ford x OPI Limited Edition Nail Lacquers
what do an automobile maker like Ford Motor Company has to do with a major cosmetic maker, such as <a href="http://www.opi.com/" target="_blank">OPI</a>? probably nothing, until now. in a surprise twist, OPI Products Inc., a subsidiary of <a href="http://www.coty.com/brands/opi" target="_blank">COTY Inc.</a>, and Ford Motor Company has announced a special collaboration, a line of OPI limited edition nail lacquers to...

what do an automobile maker like Ford Motor Company has to do with a major cosmetic maker, such as OPI? probably nothing, until now. in a surprise twist, OPI Products Inc., a subsidiary of COTY Inc., and Ford Motor Company has announced a special collaboration, a line of OPI limited edition nail lacquers to mark the pony car’s 50th anniversary. yup. you heard that right. nail lacquers aka nail polish in this side of the world. we are not sure what’s the rationale behind this collab, but judging from the lone marketing image offered (pictured above) featuring a beautiful gentle lady’s hand with nails painted in Mustang’s Race Red, we are guessing that it is a signal that Ford Mustang is alright for ladies too.

before you folks go on and flame me for being such an ‘auto-sexist’, i have to defend myself. it is an unspoken fact that an auto with such a rich muscle car lineage does appeal more to man. there’s no need for marketing magic to push that notion to anyone. it is just the way it is. anyhow, here’s what Suzi Weiss-Fischmann, OPI co-founder and executive vice president has to say about the collaboration: “for women, cars and nail lacquer offer a way to express personality. this new collection will deliver elements of sophistication, luxury, power and style fitting for both OPI and Mustang customers”, while Ford’s Melanie Banker adds that the exclusive collection is designed to capture the spirit of Ford’s iconic car.

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so there you have it, Ford wants the power of ladies to extend beyond homes and boardrooms, and out to the street. so ladies, if you drive a Mustang, make sure it is in Race Red and also be sure to give your claws a dash of Race Red paint job to go with it – just so your male counterparts know that you mean business. as for the attire, it is entirely up to you. Ford x OPI Limited Edition Nail Lacquers is set to launch internationally in July, though pricing and what constitutes to the collection is yet to be announced.