for Android fans out there, or more specifically, HTC fans, the wait for the Taiwanese firm’s next flagship smartphone is over. the new HTC One Smartphone is has finally been unveiled today in London and New York, simultaneously (actually, not quite as London’s side experienced a slight delay). sporting a 4.7-inch full HD display that boasts 468 ppi, the focus of the new One is not so much of the processor (though it is still a powerful one) but its all new HTC Sense UI and the industrial design aspect of the handset, plus a megapixel counts debunking UltraPixel Camera that is likely to herald the new era of mobile phone imaging. one of the major highlight of the new Sense would be the BlinkFeed UI that pulls contents ‘that matter most to you’ right to the home screen in a Microsoft tile-like fashion – a feature that would likely be well received among the new age smartphone users (us included!). aesthetically, the matte aluminum finish handset has a beautiful zero-gap design, making the whole phone feels like one single piece without any visible gaps or breaks and it measures an astoundingly thin 4mm at its sides.

looking past the One’s beautiful design (we know it’s hard to), there are few key ‘innovations’ such as dual microphone set up for enhanced audio recording, front-facing stereo speakers with built-in amplifiers known as BoomSound and infrared, which allows you to finally rein control over your TV, media player and the likes without needing those troublesome bridging devices. powered by a 1.7GHz Qualcomm Snapdragon 600 quad-core processor, other features expected include 2GB of DDR2 RAM, up to 64GB of onboard storage, studio-quality sound with Beats Audio, SenseVoice for clearer call quality even in noisy environments, dedicated HTC ImageChip 2, a 2.1-megapixel wide angle lens front-facing camera with HDR capability, HDR video, a 2,300 mAh battery, plus the obligatory connectivity and sensors such as GPS, digital compass, WiFi (supports ac too), Bluetooth 4.0, NFC, DLNA, microUSB 2.0 with MHL, gyro, accelerometer, proximity and ambient light sensor. the HTC One Smartphone is set to be available globally in 80+ countries via more than 185 operators/retailers in March with pre-order being accepted starting from today.

Published by Mike chua

Avid tech enthusiast, gadget lover, marketing critic and most importantly, love to reason and talk.