one. if you have loads of money; two. if you appreciate quality design; and three. you fancy the idea of parting with your money for number two, then we suggest you find a way for yourself to be at the Jony and Marc’s (RED) Auction happening on the November 23 at Sotheby’s New York and look out for the Leica M Camera by Jony Ive and Marc Newson. based on the luxury camera maker’s Leica M, this Ive and Newson collaborative camera will be auctioned off at the said auction to raise money for The Global Fund to fight AIDS, Tuberculosis and Malaria. what goes under the hood is pretty much the Leica M that you know, including a full format CMOS sensor, high-performance processor, as well as Leica APO-Summicron -M 50mm f/2.0 ASPH lens.

however, the highlight of this one-off product is the laser machined aluminum body and an anodized aluminum outer shell, making an elegant piece of Leica M like you never seen before. the camera took the team 85 days to create and has gone through 561 models and nearly 1,000 prototype parts before arriving to what you see here today. if you are kind of bored by Leica trademark black hue, this is a chance to lay your hands on something wholly different and for a charitable cause. the Leica M Camera by Jony Ive and Marc Newson joins a few other item touched by the duo, including a 2012 Range Rover, a rose gold Apple EarPods, a Steinway & Sons Parlor Grand Piano, and an aluminum desk manufactured by Neal Feay Studios.

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click past the jump for a few more look at this classy camera.

via 9to5Mac

Published by Mike chua

Avid tech enthusiast, gadget lover, marketing critic and most importantly, love to reason and talk.