shsss…. have you heard? Amazon first smartphone is now official and it is called Amazon Fire Smartphone. but before you gaga over it, you have to know that it won’t be contract-free and it ain’t a budget handset. the device is set to go on sale this July 25, exclusively through AT&T, but you can pre-order them on Amazon and in AT&T retail locations throughout the U.S. starting at $199. prices are naturally bound to a two-year service agreement. there is an introductory offer though, but it does not involved freeing you from the dreadful two-year contract. instead you will get 12 months of Amazon Prime which will entitled to a host of Prime features. the Fire smartphone has a lot things going in it that should help Amazon’s first smartphone stands out from the overcrowded smartphone market, but that don’t necessary applies to aesthetic.
the differentiation lies in the user experience, starting with five front-facing camera that will enable its much touted Dynamic Perspective display, which is a hologram-like experience where you can peek around the back of an object on the display simply by tilting the device. so yes, those over-equipped number of cameras are there to track where you look relative to the device. and then there is also the Amazon’s Firefly technology that, in a nutshell, allows you to quickly identify printed web and email addresses, contact numbers, QR and barcodes, movies, music and tons of other products, and as you might have guessed it already, recommends you to buy them off the e-retailer giant’s store.
Fire Phone also stands out with Mayday, a free, live, on-device tech support which will have an ‘Amazon expert’ appearing on your device via live video to guide through whatever issue you might be facing. this expert can take over your device and walk you through the procedure by drawing on your screen, talk you through on how to do a particular task, or even do it for you if you wish. Amazon said that Mayday will be there for its customers 24×7, all year round and promised response time in 15 seconds or less. with the Fire smartphone, there is an alternative way of navigating around your phone and that’s through gestures or motion. by simple flick of your wrist it could bring up menus, fast-access screen for settings and other tools, and more, which we think could be the answer to one-hand operation for large display phones.
there are tons more of features which can check it out on its lengthy product page. as for hard specs, the Fire smartphone has a Qualcomm Snapdragon chip with a 2.2GHz quad-core processor and Adreno 330 GPU, 2GB RAM, a 4.7-inch HD display (yes. just HD), a 13MP OIS rear-facing shooter with f/2.0 5-element lens, a 2.1MP front-facing camera (and five others for Dynamic Perspective), 32GB or 64GB internal storage, a 2,400 mAh battery offering up to 22 hours of talk time and up to 285 hours of standby time, Full HD video recording for both front and rear camera, second second (through Miracast), 4G LTE radios, wireless ac, Bluetooth 3.0 (!?), NFC, plus the usual host of sensors, in addition to the invisible infrared illumination.
