Amazon finally realized that sometimes black-and-white just doesn’t cut it—especially when you’re trying to decipher a comic book or make sense of a colorful cookbook. Enter the Kindle Colorsoft Signature Edition. It’s like someone took the original Kindle, dipped it in a paint bucket, and decided to add a few brain cells while they were at it.

The 7-inch Colorsoft display isn’t just a regular screen with a color filter slapped on. No, it’s a carefully engineered, glare-free canvas with enough clever coatings and micro-deflectors to make you feel like you’re reading a book on an art installation.
The colors are vibrant, and the display’s oxide backplane makes flipping pages feel faster than your thumb can scroll. And because this isn’t your typical glossy screen, you won’t be squinting at your travel guide under the blinding light of the sun—or a questionable fluorescent bulb.
Highlighting text has never been so fancy either. Forget that boring yellow—now you can mark up your favorite passages in shades of orange, blue, or pink, making you feel like a digital Picasso while reading your graphic novels. And if you’re feeling extra detail-oriented, the pinch-to-zoom function will let you scrutinize every pixel like a pro.

It’s got a waterproof design too, in case you get too relaxed reading by the pool. And speaking of relaxing, wireless charging means you won’t be hunting for cables. The Kindle Colorsoft even has an auto-adjusting front light, because apparently, it’s smart enough to know when your eyes are getting tired, even before you do. Plus, eight weeks of battery life means you can get lost in the latest bestseller and not emerge until winter.
So if you’ve ever wanted your reading material to pop off the screen like a nature documentary, the Kindle Colorsoft Signature Edition is ready to make that happen—for US$279.99, shipping October 30.
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Images: Amazon.