I know right. The new Apple iPhone 13 and iPhone 13 Pro series looks like the iPhone 12 and iPhone 12 Pro from last year. As far as aesthetics goes, that is kind of expected cos Apple only does a major update of the design once every two years. However, that does not make the new Apple iPhone 13 and iPhone 13 Pro Series any less attractive.

Apple iPhone 13 and iPhone 13 Pro Series

While it is unfortunate that the notch is still present, it is, however, now 20% smaller than it was on its predecessors on both series. Both the Apple iPhone 13 and iPhone 13 Pro Series benefit from Ceramic Shield for screen protection as well as an IP68 rating for water resistance.

Perhaps the most important aspect of the new iPhone is, the entire range gets a major performance boosts from the all-new 5 nm process A15 Bionic chip that boasts a 6-core CPU and 4-core GPU, promising a 50% faster number crunching and 30% graphics processing over the industry’s leading chips. Rounding up the chip capability is a 16-core neural engine that is capable of 15.8 trillion operations per second.

Also new and common across the new iPhone 13 is the Cinematic Mode that simulates professional rack focus effects which you can tweak (the focus) even after the shoot.

Apple iPhone 13 and iPhone 13 mini

2021 Apple iPhone 13 Series Smartphone

Aesthetically, the all-new iPhone 13 differs from the 12 with a diagonally arranged dual camera. Speaking of the camera system, it is composed of an ultra-wide with better low-light capability and a larger wide-angle camera that now comes with sensor-shift OIS as standard.

Both the iPhone 13 and iPhone 13 mini benefit from a new and improved Super Retina XDR OLED display that now touts 800 nits of outdoor brightness.

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As before, the 13 is offered with a 6.1-inch display while the mini gets a 5.4-inch display. Both devices now have a new entry-level capacity of 128 GB, along with options of 256 and 512 GB.

The Apple iPhone 13 and iPhone 13 mini are available to order now with a starting price of US$699 and US$799, respectively.

Apple iPhone 13 Pro and iPhone 13 Pro Max

2021 Apple iPhone 13 Pro Series Smartphone

Meanwhile, for demanding iPhonegraphers, the new iPhone 13 Pro and iPhone 13 Pro Max not only offer a superior camera system with a tri-camera setup, but they now rock a better display – a ProMotion variable refresh rate displays, to be precise.

With ProMotion, the new 13 Pro intelligently varies the display rate from smooth, buttery 120 Hz down to just 10 Hz, depending on what you are watching to improve the battery life.

While the Pro models’ camera system looks like its predecessors; it is really not. For starters, it now boasts a beautiful stainless steel trim surround each sapphire crystal lens.

The all-new camera system now includes a new ultra-wide that also supports macro photography as close as 2 cm, a wide-angle with up to 2.2x improvement in low-light performance, and a 77 mm telephoto camera with 3x optical zoom.

The all-new Apple iPhone 13 Pro and iPhone 13 Pro Max are offered in 6.1- and 6.7-inch Super Retina XDR OLED displays, respectively, and available in 128, 256, 512 GB storage, plus an all-new 1 TB storage options.

The Apple iPhone 13 Pro and iPhone 13 Pro Max are available to order, with a starting price of US$999 and US$1,099, respectively.

All images courtesy of Apple Inc.

Published by Mike

Avid tech enthusiast, gadget lover, marketing critic and most importantly, love to reason and talk.