If you are a treehugger, but still uses an electric toothbrush, then I am sorry to say that you are not a true treehugger. No, wait. You could be, if you use Be. A product of Goodwell Co., Be. is a powered toothbrush that requires no battery to power it. Wait a minute. Is that even possible? As it turns out, it actually can be done because, kinetic energy. How works is pretty straight forward; twisting the dial at the base of the unit twice creates store energy which, when release, turns into kinetic energy that is then transfer to rotate the brush head.

Goodwell Co. Be. Battery-Free Powered Toothbrush

Unlike the lazier and obviously more convenient, but environment-not-friendly electric versions, there is one more step to it when you need to brush your teeth and that’s to give the dial two twists. The simple act of dialing in twice will give you two minutes of brushing and at a pressure of 120g. Apparently, 120g the “recommended precise brushing pressure” that will enable thorough cleaning without harming your delicate gum and treasured enamels. What this means is, any harder you press against your teeth, the brush stops. Goodwell Co. touts it as “smart sensor,” but really, it is more like the ‘natural’ effect of rotational force acting on any surface.

Goodwell Co. Be. Battery-Free Powered Toothbrush

The same effect also afflict some electric toothbrushes too. I know it, because that’s what I am using right now. Interestingly, the device has a switch that will allow you to turn it off and save the unused kinetic energy for another time. This can come in handy when you need to pause for some reason. Then again, there’s really no harm in twisting the dial again if you need to. Surely, it won’t burn even an ounce of calorie, right? Anyways, apart from this innovative tech that could do a teeny weeny part to help our ailing planet, it is also outfitted with activated charcoal bristles that will help in Ph balancing, odor absorption and anti-microbial purification.

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Goodwell Co. Be. Battery-Free Powered Toothbrush

With such innovative idea pitched, it is no surprise that people are flocking to back Goodwell Co. Be. on Kickstarter. At the time of this writing, it already has a whopping 3,500 people behind it, putting nearly $300K on table to make it a reality. If you are up it, you may want to consider dropping $49-89 to pre-order one, but warned, it won’t be delivered until a year later, in December 2018. Catch the product pitch video after a couple more looks.

Goodwell Co. Be. Battery-Free Powered Toothbrush

Goodwell Co. Be. Battery-Free Powered Toothbrush

Images: Goodwell Co.

via Oh Gizmo!

Published by Mike

Avid tech enthusiast, gadget lover, marketing critic and most importantly, love to reason and talk.

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