Many companies are committed to be “greener” or more “sustainable.” Razer is one of them and from it, it has found a new business opportunity: creating fashion made from recovered marine plastics and in the process, create awareness to the ocean’s plight.
The gaming lifestyle company has revealed the Razer Kanagawa Wave Apparel Collection, featuring a range of limited-edition clothing made with materials created from recovered marine plastics.
The key graphic here is the iconic Great Wave of Kanagawa woodcarving, with a tweak that is more suited to today’s context: an ocean littered with plastic waste.
The graphic highlights one of Mother Nature’s properties, the ocean, predicament. And it is for a good cause too as it will fund efforts in reducing marina plastics to protect the oceans and its dwellers.
The Razer Kanagawa Wave Apparel Collection will drop on April 7 at 7PM PDT and in strictly limited quantities, so you have to act fast if you want to get your hands on the times.
The collection includes hoodies, tee, tank top, shorts as well as a hat.
The Razer Kanagawa Wave Apparel Collection is Razer’s second environmentally focused initiatives under the recently announced #GoGreenWithRazer banner.